Content Creator / Marketing Specialist Job at Climbing Business Journal, Sarasota, FL

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  • Climbing Business Journal
  • Sarasota, FL

Job Description

This position may be configured as fulltime for the right applicant.

GOAT HOUSE CLIMBING, Sarasota’s premier indoor climbing gym, is seeking a creative and driven Content Creator / Marketing Specialist to help us tell our story and grow our community!

We are more than just an ordinary climbing gym; we’re a full-service fitness and wellness center built on community and inclusion. Here you’ll find top-rope, lead climbing, auto-belays, and bouldering, along with a coffee bar, two group fitness rooms, a recovery room, an infrared sauna, cardio equipment, weight machines and even a podcasting room.

If you have a passion for visual storytelling, digital strategy, and the climbing lifestyle, we want to hear from you!

This is an in-person position at Goat House Climbing located at 1355 Sarasota Center Blvd. Sarasota, FL 34240. This position can be structured as Part -Time or Full-Time and will include other essential gym duties as needed (e.g., front desk coverage, facility support).

Key Responsibilities

As our Content Creator & Marketing Specialist, you will be responsible for driving our external and internal presence, including:

  • Visual Content: Photography and video capture of climbing, fitness, and community activities within the gym.
  • Content Creation: Developing engaging content for all platforms, utilizing both independent creativity and AI assistance tools.
  • Social Media Management: Creating, scheduling, and publishing regular posts across all social media channels to foster community and drive engagement.
  • Digital Advertising: Managing and executing social media advertising campaigns, demographically targeted ads, and geofencing initiatives.
  • Email Marketing: Designing and deploying regular email blasts to promote news, events, and specials.
  • Design: Creating eye-catching print media designs (flyers, posters) and digital assets (screen displays).
  • Event Promotion: Planning and executing external and in-gym promotion of events using screens, flyers, and digital channels.
  • SEO/SEM: Implementing strategies to improve search engine optimization and online visibility.
  • Collaboration: Working closely with our management team on content and display needs.

What You’ll Bring

  • Proven experience in photography and videography, preferably in a dynamic environment.
  • Strong portfolio showcasing social media content creation and management.
  • Familiarity with graphic design software (e.g., Canva, Adobe Creative Suite) for print and digital assets.
  • Knowledge of social media advertising platforms and basic SEO principles.
  • Excellent written and verbal communication skills.
  • A proactive, self-starter attitude with an ability to manage multiple projects.
  • An interest in climbing, fitness, and wellness is a major plus!

Compensation

  • $20 – $26/hr
  • Complimentary Membership to Goat House Climbing

Discounts

  • Everything in our climbing store
  • Food, beverage including coffee shop items
  • Full-time employees receive various other benefits

To Apply: Please submit your resume, a cover letter detailing your relevant experience, and a link to your online portfolio/social media work to aaron@goathouseclimbing.com.

We look forward to meeting you and having you help us reach new heights!

Job Tags

Full time,

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